Décathlon innovates with the creation of a predictive solution dedicated to its buyers

As part of its digital transformation, Décathlon worked with Invyo to digitize its purchasing processes and enhance the value of its strategic data. Pierre DAUMAS, Group Product Manager, looks back on an experience marked by cutting-edge technical expertise, tailor-made support and concrete results that are transforming decision-making within the company.

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Pierre DAUMAS

Group Product Manager at Décathlon

Founded: 1976
Headquarters: Villeneuve-d'Ascq
Sector: Sports & leisure retailing
Initial need: to obtain a predictive market solution
Number of tech/data profiles: 12

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Their problems

Pierre DAUMAS, Group Product Manager at Décathlon, highlights the collaboration with Invyo as a key opportunity in the digital transformation of the Purchasing department. He explains: "At the time, we had two objectives: in the short term, to digitize our processes, and in the long term, to leverage our data to better understand and control industrial markets. "
Invyo was able to meet both these ambitions by offering a tailor-made solution, combining speed of implementation with advanced data expertise. This approach enabled Décathlon to centralize and enrich its data, secure its sources, and create a solid foundation for predictive projects. Pierre adds: "Invyo enabled us to make our databases more reliable and to work on the referencing of our data, which was a major issue at the time."

Décathlon revolutionizes purchasing management with the power of data

One of Invyo's major advantages for Décathlon lies in its ability to delegate research and development in areas where the company is still immature. Pierre DAUMAS explains: "Without Invyo, I don't think we would ever have taken the risk of thinking we could predict the future from our current data on the purchasing perimeter."

Prior to this collaboration, Décathlon had to deal with a fragmented data ecosystem: 72 different sources were used by 80 buyers to make an estimate on the same item. The first step was to make these databases reliable and secure the data sources. Today, this work is based on a limited number of reliable sources, representative of the market, offering much more efficient management of the hundreds of thousands of data processed.

Enriching existing data with qualified external sources was a decisive turning point. Invyo was able to transform this information into a powerful predictive tool, enabling Décathlon to anticipate key strategic decisions. As Pierre explains: "This dashboard, consulted by some 3,000 users, enables us to justify actions at the highest level of the company, and to always anticipate rather than react."

Personalized support that makes all the difference

What particularly sets this collaboration apart is the quality of the service and the involvement of the Invyo teams. Pierre insists: "What I really appreciated was the sense of service. Xavier and Gauthier, in particular, were very attentive to our needs, while remaining available and motivated."

He describes a true partnership, marked by regular exchanges and a proactive approach: "We met almost once a week to fine-tune the solution. Gautier was much more than a technical expert; he was an ally throughout the project."

This close collaboration enabled us to limit the risks and get the solution up and running in less than a year - quite a feat in such a complex field.

 

The results

The tool developed by Invyo has enabled us to digitize a process enabling us to improve the relevance of the targets set in terms of purchasing performance.

Eloi SOLERE
Data Owner
at Décathlon

3 000

predictive analytics dashboard consultations per month

3

reliable sources are used for predictive analysis

 

We met almost once a week to fine-tune the solution. Gautier was much more than a technical expert, he was an ally throughout the project.

Pierre DAUMAS
Group Product Manager
at Décathlon

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